"The only comparison I can think of that expresses what Heather has meant to Serve is what Aaron Rodgers means to the Packers. She sees the whole field, makes juggling multiple campaigns, managing people with different personalities and working under the extreme pressure of tight deadlines, look easy. Without her, Serve will never be the same, but her impact will leave a lasting legacy on those that follow her." (Press here for full letter of recommendation)
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"Heather is a passionate, focused, creative super-star who helps make magic happen for causes throughout Milwaukee. When Serve approached Adoption Resources of Wisconsin to say they wanted to tackle foster care and help kids find good foster families, I knew we were developing a PSA. Not only did Serve develop an incredibly moving PSA but Heather managed to convince every Wisconsin TV station to air it on the 10 PM news on the same night – and to continue using it. She created a system of outreach to media throughout the state that was unpararelled in my experience. As well as having great success with a campaign, she taught our organization more than we could imagine on the development of a statewide campaign. She is the best."
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"Heather makes things happen. An edgy idea, an impossible goal, an elegant event - she is a whirlwind of wit and a force of will immune to the word "no." Through SERVE's guerrilla media campaigns, Heather has made Milwaukee uncomfortably aware of its teen homelessness crisis. And at SERVE's signature event, B.E.D.(Because Every kid Deserves one), Heather transformed Bradford Beach using the beds that are central to our work to raise critical funds for Pathfinders' teen homeless shelter and drop-in center. She is a woman of force and vision, driven by the power of good."
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“One of Heather's key strengths is her ability to direct her passion and commitment for a cause into the development of exceptional tangible creative that truly advances the cause among the intended audience. As director of SERVE, an agency dedicated to serving nonprofit causes, Heather skillfully performs the ballet of balancing a crippling workload of delivering the services of a full service ad agency with the resources available. She is unfailingly cheerful, fearfully astute and well connected, not to mention smart, ambitious and loyal.” |